EDITORIAL

The Charm
of a Legend

Why Kitzbühel? What draws people to this particular corner of the world? 

Is it the superb location? Or perhaps the proximity to Munich, Salzburg and Innsbruck? Is it the beautiful natural landscape and pleasant climate? Is it the mountains with their clear, clean air and countless opportunities for skiing in winter or visiting the Alpine pasture huts in summer? Or is it perhaps the high level of security that guarantees a carefree stay in combination with attractiveness of investing in an Alpine property?

But the plus points don’t stop there: there is also the variety of sports available in the area such as golfing, hiking, skiing and more. Not to mention the Hahnenkamm Races in winter, the Generali Open in summer and the many great events in between that make every visit to the area so incredibly worthwhile. Overall, however, it is the unique combination of cosiness and tradition so typical of Kitzbühel that underscores the enchanting ambience of this sophisticated Alpine town. 

It is the sheer diversity, combining all these factors, that makes Kitzbühel so unique. Because Kitzbühel is so much more than just a town. It is a place of longing whose charms will enchant you from the very first moment. It is home to a very special attitude towards life that you can only enjoy here. This combination of looseness and light-heartedness means that everything is at your fingertips, but only if you aren’t too busy relaxing! Kitzbühel and its surroundings are a place of energy. This region is perfect both as a holiday destination for family time and as a centre of life. Kitzbühel is a also a place where stories are written. Tell us about your journey...


Sophie Frédérique Rings | CEO | Managing Partner

But the plus points don’t stop there: there is also the variety of sports available in the area such as golfing, hiking, skiing and more. Not to mention the Hahnenkamm Races in winter, the Generali Open in summer and the many great events in between that make every visit to the area so incredibly worthwhile. Overall, however, it is the unique combination of cosiness and tradition so typical of Kitzbühel that underscores the enchanting ambience of this sophisticated Alpine town.

It is the sheer diversity, combining all these factors, that makes Kitzbühel so unique. Because Kitzbühel is so much more than just a town. It is a place of longing whose charms will enchant you from the very first moment. It is home to a very special attitude towards life that you can only enjoy here. This combination of looseness and light-heartedness means that everything is at your fingertips, but only if you aren’t too busy relaxing! Kitzbühel and its surroundings are a place of energy. This region is perfect both as a holiday destination for family time and as a centre of life. Kitzbühel is a also a place where stories are written. Tell us about your journey...


Sophie Frédérique Rings | CEO | Managing Partner